Metaplanet & Smarter Web Add Nearly $100M in Bitcoin, Climbing Global Rankings

Two publicly traded companies, Japan’s Metaplanet and the UK’s The Smarter Web Company, have made major Bitcoin purchases, adding nearly $100 million worth of BTC to their treasuries in a single day. The move cements their positions among the largest public corporate Bitcoin holders worldwide.

Metaplanet Buys 518 BTC for $61.4M

Tokyo-listed Metaplanet disclosed on Tuesday that it acquired 518 BTC at an average price of $118,519 per coin, spending $61.4 million.

This latest purchase lifts Metaplanet’s total Bitcoin holdings to 18,113 BTC, valued at roughly $2.15 billion at current market prices, with an average acquisition cost of $101,911 per Bitcoin.

The company (led by CEO Simon Gerovich) now ranks sixth globally among public firms holding BTC, trailing only Strategy, MARA, XXI, Bitcoin Standard Treasury Company, and Riot, according to BitcoinTreasuries.NET.

The acquisition follows Metaplanet’s recent announcement to raise 555 billion yen (~$3.7 billion) via perpetual preferred shares to fund further Bitcoin purchases.

Read More: Trump’s Executive Order Opens Door for Crypto in 401(k) Retirement Accounts

💻 Smarter Web Adds 295 BTC for $35.2M

The Smarter Web Company, a London-listed web design and Bitcoin treasury firm, revealed it bought 295 BTC for £26.3 million (~$35.2 million) at an average of $119,412 per coin.

Funding came partly from a $10.2 million equity raise completed on Monday and a $21 million Bitcoin-denominated bond issued last week.

With this purchase, Smarter Web now holds 2,395 BTC, acquired at an average price of $110,555 for a total investment of $264.8 million. Current valuation is $284.8 million, giving the company an unrealized gain of about $20 million.

After buying more than 1,500 BTC in July alone, Smarter Web jumped from 36th to 23rd place in the public company BTC rankings, targeting a top-20 spot soon.

📊 Corporate Bitcoin Treasury Rankings – August 2025

✅ Key Takeaways

• Metaplanet bought 518 BTC for $61.4M, now holding 18,113 BTC worth $2.15B.
• Smarter Web Company purchased 295 BTC for $35.2M, reaching 2,395 BTC in total.
• Both firms climbed the global public Bitcoin holdings rankings.
• Corporate BTC treasuries now total 791,662 BTC (~4% of circulating supply).
• Analysts warn corporate concentration could pose centralization risks.

⚠️ The Bigger Picture

Corporate crypto treasuries have now surpassed the $100 billion mark, with Bitcoin holdings alone representing a significant chunk of circulating supply. While such large-scale adoption is seen as bullish for Bitcoin’s legitimacy, some analysts caution that concentrated corporate ownership could make the asset more vulnerable to regulatory moves, including the risk of government nationalization in certain jurisdictions.

💬 Your turn: Are corporate Bitcoin mega treasuries bullish for BTC’s price or a long-term risk to decentralization? Share your thoughts below and stay tuned for more crypto treasury updates.

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